Financial Updates/Q3 2024

Presented at the Resonite Recap stream on September 9 2024, was our third financial report for Q3 2024.

Pie Chart

Some artistic license was applied to the wording and presentation of this pie chart for its use here on the wiki.

The rendering of pie charts here is better on our dark theme, see this issue for more information.

Table

Category	Dollar Value($)	%
Payroll	$49,644	48.8%
Cost of Sales(COS)	$11,467	11.3%
Cost of Marketing(COM)	$0	0%
Cost of Goods Sold(COGS)	$5,336	5.2%
Legal & Accounting	$1,247	1.2%
Miscellaneous Operating Expenses	$1,586	1.6%
Utilities & Rent	$103	0.1%
Earnings before interest, taxes, depreciation and amortization(EBIDA)	$32,344	31.8%
Total Gross Revenue	$101,728	N/A

Terms

When reading this report, you may have some questions about terminology. This section is here to answer those questions.

Payroll

Yellow Dog Man Studios, aims to pay all of it's team a fair salary directly into their bank account. This is what this number refers to. This is real currency, from your contributions going directly into team member's accounts.

Some members of the team have waived a salary for 2024, but we hope to review this for 2025 and beyond.

The exact amount each team member is paid, will not be provided.

COS (Cost of Sales)

This item, generally refers to fees that payment providers and other tools charge us to use them. For example Patreon's cut of your Patreon contribution.

COM (Cost of Marketing)

How much money we're spending on things like advertising, promotion etc.

COGS (Cost of Goods Sold)

This in our case generally refers to the operating expenses of the business, but is scoped to operating expenses that "keep the lights on". Our Servers, Cloud Infrastructure etc are all in this category.

Legal & Accounting

Running a company is complex, we pay both a Financial/Accounting company and a Law firm to help us with these complex issues. Their costs are shown here.

Miscellaneous

Anything that doesn't really fit into other categories. If there are regular costs in this category we make make additional categories.

EBITDA (Profits)

Earnings before interest, taxes, depreciation and amortization.

This is basically our Gross Profit, after expenses but before interest, taxes etc.

Patreon Data

Bars chart

In blue the total earnings, in green the fees.

See table below for more detailed information.

Table

Month	Total earnings	Fees (percentage)	%
May 24	$18,536	$3,129 (14.4%)
Jun 24	$18,996	$3,222 (14.5%)
Jul 24	$18,998	$3,219 (14.5%)
Aug 24	$19,172	$3,241 (14.5%)
Sep 24	$18,611	$3,156 (14.5%)
Oct 24	$18,230	$3,108 (14.6%)

Merch store

Analysis of different costs regarding the merch store.

Selfy Store

Cost type	Avg %
Materials and Labor	55%
Transaction costs	3%
Net	43%

Shipping & Handling fees

Store	USA	Europe	Japan
Marauder Merchandise	$8.85	$21.16	$23.06
Selfy	$5.2	$4.59	$4.39